The currency of the web used to be the “Click.” Publishers produced content, users clicked ads, and money changed hands. It was a simple, transactional economy.

The Agentic Web runs on a different currency: The Token.

But not all tokens are created equal. When an AI generates an answer, it synthesizes information from dozens of sources. Who gets the credit? Who gets the reference link? This is the problem of Token Attribution, and Grokipedia’s solution is nothing short of a new economic system for the internet.

There is a comforting lie that SEOs tell themselves when they see the dreaded “Crawled - currently not indexed” status in Google Search Console (GSC). The lie is: “My content just needs to be better.”

We audit the page. We add more H2s. We add a video. We “optimize” the meta description. And then we wait. And it stays not indexed.

The uncomfortable truth of 2025 is that indexing is no longer a meritocracy of quality; it is a calculation of marginal utility. Google is not rejecting your page because it is “bad.” Google is rejecting your page because indexing it costs more in electricity and storage than it will ever generate in ad revenue.