The One Piece of cats.txt Evidence Nobody Could Check

An AI Overview once reported that the cat on tamethebots.com held a job title. The cat’s name was Odd. The role was invented. The citation pointed to a plain-text file with no schema, no author field, and no inbound links — a file that had been live for roughly two weeks. That detail circulated widely. Less widely circulated: whether anyone else could reproduce it, where it came from, and what, precisely, it proves.
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Effect of Nofollow on LLM Training

In the traditional world of SEO, the rel="nofollow" attribute was a simple, binary instruction. It told Googlebot: “Don’t follow this link, and certainly don’t pass any PageRank through it.” It was the specific tool we used to sculpt authority, manage crawl budgets, and disavow paid relationships. But the Agentic Web does not run on PageRank alone. It runs on Tokens. As we transition from optimization for retrieval (search engines) to optimization for inference (LLMs), the rules of the nofollow attribute are being rewritten. The comfortable assumption that a nofollow link protects you from the “bad neighborhood” or prevents a competitor from benefiting from your content is dangerously outdated.
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Semantic HTML is LLM Training Fuel: Why 'Div Soup' Poisons Models

In the early days of the web, we were told to use Semantic HTML for accessibility. We were told it allowed screen readers to navigate our content, providing a better experience for the visually impaired. We were told it might help SEO, though Google’s engineers were always famously coy about whether an <article> tag carried significantly more weight than a well-placed <div>. In 2025, that game has changed entirely. We are no longer just optimizing for screen readers or the ten blue links on a search results page. We are optimizing for the training sets of Large Language Models (LLMs).
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