“PageRank” is the zombie concept of SEO. It refuses to die, shambling through every forum thread and conference slide deck for 25 years. But in 2025, when checking your “Crawled - currently not indexed” report, invoking PageRank is worse than useless—it is misleading.

The classical definition of PageRank was a probability distribution: the likelihood that a random surfer would land on a page. Today, the metric that matters is Indexing Probability.